8/10/2023 0 Comments Shopify compress images![]() Usage of optimized images that are clear, non-stretched, and non-blurry allows shoppers to properly visualize the products better and understand their specifications before making a purchase decision. Here are some of the many ways in which image optimization helps your Shopify store become and perform better - Enhances the User Experience (UX) Nevertheless, despite all these efforts, chances are that your image is still not completely optimized to help you improve your conversion rate. There’s lots of post-production editing that follows to perfect the product images. And usually, this process doesn’t stop just there. Brands spend lots of time and resources on ideating, planning, and executing the product shoots to capture the very best shots that appeal to their customers. Product images are one of the most important aspects of an eCommerce store. Image SEO, responsivity, and product photography - all play a significant role in optimizing images for your eCommerce store. However, there’s more to image optimization than just reducing the file size. Thus, image optimization helps enhance the shopping experience of a user drastically. Faster loading time automatically means better User Experience (UX). Image optimization is an important aspect of website management that deals with reducing the image size which helps in improving the page speed of your website. In this article, we will be discussing how to get you started on image optimization to improve your Shopify store performance. This is where image optimization comes into the picture. Using images of lesser sizes makes your web pages lighter and hence, faster. This affects the UX of your Shopify store. However, large images can make your website slow and laggy. The right product imagery is a massive trigger for making faster purchase decisions. To combat this, your store needs to use a wide range of high-quality product images.Īccording to various studies, consumers are willing to buy faster and pay more for products they could get a better look at before making their online purchase. These include being unable to physically see, touch, and/or feel the products before making a purchase. ![]() And 23% of Google searches are for images.Īs compared to traditional brick-and-mortar stores, online shopping comes with its own set of restrictions. According to research by 3M Corporation, visuals communicate information 60,000 times faster than text. One way to achieve this is to invest in your website’s visuals. Offering a better and more immersive shopping experience is a necessity in e-commerce today.
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